Google Broadcast EMEA — In Partnership with YouTube Executive Event for Media Leaders
Hosted in Madrid, Spain, Google Broadcast EMEA brought together top television and film producers from across Europe, the Middle East, and Africa, alongside Google and YouTube executives. The event focused on the future of media, exploring innovative ways to engage digital-first audiences and adapt traditional storytelling to fast-evolving platforms.
AUDIENCE: 100 television and film producers, Google and YouTube executives
LOCATION: Madrid, Spain
CHALLENGE: Address region-specific challenges in media while adapting to new livestreaming technologies and viewer habits. Help creators engage younger audiences by pairing traditional media with digital platforms like YouTube and social media.
CARA BROOKINS’ SOLUTION:
30-minute keynote as a surprise guest speaker
30-minute Q&A with in-person translators
Full afternoon of community engagement and networking
As a surprise guest speaker at the Google Broadcast EMEA event, Cara Brookins delivered a keynote tailored to creative innovators navigating a new era of media consumption. Her presentation offered a powerful perspective on personal storytelling, audience connection, and the emotional core that drives successful content across all platforms.
Speaking to a room of producers and executives, Cara shared how she leveraged her personal story, building a home with her four children, to organically grow a global audience. Her insights translated directly into media strategy: authentic narratives resonate, and digital platforms thrive when creators connect emotionally with viewers.
The keynote was followed by a 30-minute multilingual Q&A session, with live translators facilitating in-depth discussion about audience engagement, building community online, and the intersection of vulnerability and brand storytelling.
Cara spent the remainder of the afternoon in open networking sessions with attendees, helping bridge the gap between traditional film and television models and the fast-paced demands of modern digital audiences. Her presence offered both inspiration and strategic clarity at a time of rapid transformation in the media landscape.
