Shaw Systems Associates
Shaw Systems Associates is a fintech provider specializing in loan and lease servicing, collections, and recovery solutions for banks and credit unions.
AUDIENCE: Banking and finance professionals (150)
LOCATION: Hyatt Regency Coconut Point Resort & Spa — Bonita Springs, Florida
CHALLENGE: Fresh off a major platform upgrade, Shaw Systems needed a speaker to invigorate clients and staff about change management and cross-team collaboration.
CARA BROOKINS’ SOLUTION:
60-minute keynote: “Rise & Resilience”
Early-morning AV check with event team led by Cassandra Pina and Emily Agnolucci
Breakout conversations with product managers on converting keynote insights into customer success metrics
Loan-servicing leaders gathered in Bonita Springs amid tightening regulatory guidelines and rising consumer expectations. Shaw Systems opened with Cara Brookins, betting that her story would help attendees reframe compliance and tech adoption as opportunities, not obstacles.
Cara spotlighted three parallels between the house she built with her four children using YouTube videos and fintech transformations: blueprint clarity, phased milestones, and relentless inspection. By the closing Q&A, audience members were linking those principles to data-migration projects, echoing Cara’s “Measure twice, code once” mantra.
In addition to her presentation Cara attended an evening welcome reception and afternoon events, getting to know attendees, their individual challenges, and personalizing her message and solutions.
Internal pulse surveys showed a notable lift in optimism about the new platform’s rollout, evidence that a motivational keynote can accelerate user adoption and stakeholder buy-in.
